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  • Publication/Media Database for a Public Relations Company



Problem/Need: Store and generate reports for clients showing the publication/media editorial history calendar and Ad Value. Track and store Physical issue library

Solution: Implementation of an Publication Database designed/programmed by MBC with the following function

KEY FUNCTIONS OF THE PUBLICATION DATABASE
  • Store and Track Media/Publication and related data
  • Generate Media Coordination worksheet and Profile
  • Generate Publication Reports (i.e. by classification, name, etc.)
  • Store and Track Editorial History for Each Publication, Issue and Client
  • Generate Media Editorial Calendar History by client featuring each publication, Month, Year and Ad Value (show the $ value Editorials for clients
  • Dynamically calculate US $ value of Ad Rates base on Yen Exchange Rate
  • Store and Track Physical Publication Issue Library
  • And much much more.
This database system is a successful MBC solution. References available upon request.

If you are interested in a demonstration, contact MBC at 808-739-9797
ref no:1634

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