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MBC Installs Publication/Issue Management Database System for Public Relations Firm
 MBC is proud to announce the implementation of a Publication/Media Manager database solution.
KEY FUNCTIONS OF THE PUBLICATION DATABASE
- Store and Tracks Media/Publication and related data
- Generate Media Coordination worksheet and Profiles
- Generate Publication Reports (i.e. by classification, name, etc.)
- Store and Tracks Editorial History for Each Publication, Issue and Client
- Generate Media Editorial Calendar History by client featuring each publication, Month, Year and Ad Value (show the $ value of IMS Department Editorials for clients
- Dynamically calculate US $ value of Ad Rates base on Yen Exchange Rate
- Store and Tracks Issue Library
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